The New Google Caffeine

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December 14, 2009

Ben Parr of Mashable took it for a tour and found some interesting insights.

The four categories Mashable tested are as follows: speed, accuracy, temporal relevancy, and index size. Here’s how we define those:

Speed: How fast can the new search engine load results?

Accuracy: Which set of results is more accurate to the search term?

Temporal Relevancy: Is one version of search better at capturing breaking news?

Index Size: Is it really more comprehensive than the last version of Google?

Speed

The first category is incredibly important. How fast do these Google search results come at you anyway? Even a tenth of a second can mean millions for the search company as the longer it takes the load, the more likely someone will go look for results somewhere else.

Relevancy

You’ll notice that many of the blended search options, like image search and news, don’t appear in the new version. It’s more likely that the features haven’t all been implemented, but it does decrease its relevancy. FriendFeed ranks much higher in the new search than Twitter or Facebook. Our bet is that the new Google has seen a burst of activity on FriendFeed and thus pushes up that result.

Temporal Relevancy

How good is each at breaking news? The answer: about the same. However, we found that when you key in a popular search term such as 'Tiger Woods' a moving stream of information appears. See image below.

 Index

Perhaps the easiest to test, we can tell the index size based on how many results come up for specific search. In some of our tests over 10x the number of sites appeared.



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